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Lene Howmann Christiansen, markedsføringsøkonom:
"Jeg har en drøm om at blive personalechef, og derfor har jeg valgt managementlinjen..."
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The International Business Academy
Skamlingvejen 32
DK-6000 Kolding
Tlf. +45 7224 1800
Fax +45 7224 1808
iba@iba.dk
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Aims and Summary
This module defines the scope of international business and differentiates between domestic operations and business in an international context.
The module will synthesise disciplines such as geography, politics, economics, law, finance and history in order to understand how they underpin the current conduct of international business.
World trade patterns and the functions of international institutions will be examined. The business strategies used by organisations to achieve their international objectives will be brought into the context of the global economic and political environment.
The financial environment of international business will be examined through different types of global investment.
Influences in the international business environment will be assessed in relation to the formulation of global strategies.
Intended Module Learning Outcomes
The intended learning outcomes are that on completion of this module the student should be able to:
1. Evaluate the theory and structure of world trade and business. To comprehend the environmental relationships and the influence on business and trade in the context of a global economy.
2. Critically assess the social, economic, political and legal environments of international business and emphasise the differences between domestic and global operations.
3. Evaluate the financial environment and operations of international business through the functions of foreign exchange and investments.
4. Critically assess the methods and operational strategies used in international business and to be able to critically assess the importance of these in formulating global development
Indicative Content
· What is International Business
· Porter's ‘Diamond’ Model and subsequent amendments
· Vernon's Product Life Cycle model
· Political risk
· Stakeholder Theory and ethics
· International HRM
· Differences in international financing structures
· International ethnic businesses
The relationship between International Business and International Relations
