International Business (E-BA)
Culture Studies
Culture Studies builds on previously-learned established cultural theories as promulgated by scholars such as Geert Hofstede, Fons Trompenaars and Edward T. Hall, and further develops fundamental understanding, critical appraisal and application of the concept of culture, cultural differences and their relevance to international trade. Students learn to identify the latest cultural trends of relevance to international business, to undertake cultural research and to assess the significance of and apply individual cultural traits in a global perspective.
The subject is part of the Bachelor in International Business (E-BA)
Module Aims
To provide students with theoretical and practical knowledge of culture in a broad sense to enable them to operate efficiently in the global market place.
Module Learning Outcomes
- To enable them to understand, identify, analyse and critically assess the forces that create intercultural differences.
- To enable students to reflect on the impact of cultural, historical, ethical, sociological, political, psychological, religious and philosophical aspects on management decision making in the global market place.
- To develop a personal intercultural strategy at a management level.
Do you have any questions?
Contact
| Oksana Jørgensen |
| oknj@iba.dk |
| +45 30 10 16 13 |
| Director of E-Learning (Bachelor and Master) |
| Senior Lecturer |
| Keld Hvam |
| khv@iba.dk |
| +45 25 28 46 00 |
| Academic Advisor and Developer (E-learning, Bachelor and Master) |