International Bridging Cultures through Innovation Week (BIP) at the IBA
Exploring Danish Business and Communication in a Global Context
Target group: Prerequisites for participation is minimum 3rd semester of bachelor’s studies in business-related or design-related programs.
Location: International Business Academy, Havneparken 1, 6000 Kolding, Denmark.
Dates: 10-14 November 2025 (arrival on Sunday, 9th of November)
Registration deadline: 30th of October 2025. Please register HERE.
Virtual component: 6th November 2025.
Credits: 3 ECTS
BIP project number: 2024-1-DK01-KA131-HED-000232084-6
Project description
This project invites students from across Europe to explore how Danish culture, communication style, and innovation mindset create one of the world’s most business-friendly and creative environments. Through company visits, cultural experiences, and interactive workshops, students will compare Danish and international approaches to doing business, reflect on intercultural communication, and develop their own innovative, cross-cultural business concept.
Learning Outcomes and Competencies Obtained from this Project
By the end of the project, students will be able to:
1. Identify key aspects of Danish culture, communication patterns, and their impact on business behavior.
2. Explain Denmark’s position as an innovation leader and ease of doing business.
3. Compare Danish approaches to entrepreneurship and innovation with their home countries.
4. Apply trendspotting and scenario thinking to propose an innovative business idea or cultural concept adapted to the Danish context.
5. Demonstrate intercultural collaboration and reflective communication skills in a multinational team.
Pre-departure virtual component ‘Getting Ready for Denmark’ (6 November, 19:00)
Participation in this mandatory online orientation and introduction session is required for all students prior to their arrival in Denmark. The session is designed to prepare participants for the academic, cultural, and social dimensions of the project week, ensuring a smooth transition into the programme.
During this interactive session, students will:
• Meet the IBA organisers and fellow participants from partner universities across Europe.
• Receive an overview of the project’s theme, structure, and assessment activities.
• Be introduced to the IBA and Danish approach to teaching, learning, motivation, and assessment.
• Engage in short interactive activities or polls to reflect on their own cultural backgrounds and expectations.
• Obtain practical information regarding travel to and accommodation in Denmark, including preparation guidelines and recommendations.
• Prepare a brief 2–3 sentence reflection outlining their expectations for personal and professional learning from the project and the study visit in general.
Completion of this component will ensure that students arrive in Denmark well-informed, culturally aware, and ready to engage actively in all aspects of the project week.
If you have any questions, please write to us at studyexchange@iba.dk
